| Task |
2015 Priority |
|
who |
Effort |
Easy to do? |
| Board members talking to friends/colleagues |
Y |
10 by Q3 |
all |
small |
Very |
| eMail National List of members with custom message |
Y |
Q3 |
Dan |
small |
very |
| LinkedIn (existing) - Refurbish: Update name, Open to non members |
Y |
Q3 |
Dyan |
small |
very |
| Order biz cards for board |
Y |
q1 |
David |
small |
very |
| Previous members - we miss you, come back |
Y |
Q2 |
Lopa |
small |
very |
| Consistent Marketing about chapter (not just events) |
Y |
Q2 |
Carol |
Med |
Med |
| Twitter |
Y |
Q3 |
Dyan |
Med |
med |
| Card for members to invite others to meeting(draw winner) - Order cards and establish proocess |
Y |
Q3 |
David |
med |
very |
| Blogs - We create a blog offering educational content |
2016 |
|
|
med |
med |
| Build relationships with other non profits create alliances, reach out, call them, joint programs, explore synergies (ISPI, SHRM, NEHRA, ICF, BFR?) |
ISPI (Jay) ICF Deb) |
Q2 |
Deb/Jay |
Med |
Med |
| Membership Outreach (each board mbr reaches out to existing mbrs) |
Y |
Q4 |
Deb |
med |
med |
| University employees - ID leaders, build relationships, extra credit to students to come to our meeting, can we do a panel for your class? |
2016 |
x |
x |
med |
med |
| Students - HR/Business/management programs |
2016 |
x |
x |
med |
med |
| Identify C-Suite members |
2016 |
x |
x |
big |
med |
| Create new SIGs/GIGs (Higher ed, Western MA, Central MA) |
Y |
Q4 |
Dyan |
big |
med |
| 2 new corp group members |
y |
|
Dan/Deb |
|
|
| SIG ppl must become members |
Y |
|
Carol |
|
|
| Sig and Regular meeting both will have premium charged for non members |
|
|
Dyan |
|
|
| ensure sig meets nat'l specs |
|
|
Dyan |
|
|
| Buy speaker gifts from ATD Store |
|
|
Chris |
|
|
| Make CHiP more prominent (maybe a chip campaign) |
|
|
Ann |
|
|
| Board members always use CHiP |
|
|
all |
|
|
| Create sponsor packages (marketing kit) |
|
|
Dan |
|
|
| Get 2 sponsors in 2015 |
|
|
Dan |
|
|
| |
|
|
|
|
|
| |
|
|
|
|
|
| Predicted membership |
|
|
|
|
|
| 6 new from NEAC conference (x50)=300 |
|
|
|
|
|
| 5 new members (x65) = 325 |
|
|
|
|
|
| 3 SIG members convert to regular members = 195 |
|
|
|
|
|
| 2 corprate memberships (2x130) |
|
|
|
|
|
